My Story
Where It Started
I’ve always been drawn to the mix of business and sports and how numbers, stories, and strategy come together to create something bigger than the game itself. That interest led me to Texas Tech University, where I earned my degree in Marketing with a minor in Sport Management.
What Shaped Me
College gave me a strong foundation, but traveling reshaped my perspective. While studying international business in Sydney, I worked with Athletes Authority and Playfair Golf Club, gaining experience in athlete management, marketing, operations, and events. Back in the United States, I worked in communications with the Texas Rangers, supported ticketing and community outreach for the LPGA Ford Championship, and now help student-athletes build their brands and ventures at SPORTx at ASU. These experiences have shaped how I see sports as a platform for connection, opportunity, and growth.
Where I Am Headed
I am focused on building a long-term career in sports at the intersection of partnerships, business strategy, and athlete and community engagement. Through my work with organizations such as GoDaddy, the NCAA, USTA, NACDA, Forbes, and the LPGA, I have seen how strong partnerships can create valuable opportunities for athletes and their communities. My goal is to continue helping athletes and organizations build their brands, make strategic decisions, and create lasting value across the sports industry.
My Core Values
Family
Purpose
Family
Family has always been my foundation. They are the reason I stay grounded and motivated, and they remind me that success means more when it’s shared with the people who matter most.
Growth
Purpose
Family
I have learned that growth comes from stepping outside of what is comfortable, whether that means traveling to a new country, taking on a new challenge, or learning from people who think differently. Every experience, good or bad, is a chance to get better.
Purpose
Purpose
Purpose
No matter what I am working on, I try to stay focused on why it matters. For me, purpose means doing work that brings people together through sports and using what I learn to make a real impact on others.